Nizam Uddin Quran and Arabic Teaching
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Duties/Responsibilities:
Social Media Management: * Oversee and manage the university`s Facebook page, ensuring a consistent and engaging online presence. * Develop and implement social media content strategies to enhance brand awareness, engagement, and audience growth. * Create, schedule, and curate content, including posts, videos, and graphics, to engage with the university`s online community. Online Marketing: * Execute online marketing campaigns, including paid advertising on platforms such as Google Ads and Facebook Ads, to reach prospective students effectively. * Optimize digital marketing initiatives to boost lead generation, brand visibility, and conversion rates. * Perform keyword research and search engine optimization (SEO) to improve the university`s online visibility. Offline Marketing: * Collaborate with marketing and design teams to create offline marketing materials, including brochures, flyers, and promotional items. * Organize and participate in offline marketing events, such as educational fairs and information sessions, to promote the university. * Evaluate the effectiveness of offline marketing efforts and provide insights for improvement. Content Development: * Generate high-quality and relevant content for various digital platforms, including the university`s website, social media channels, and email campaigns. * Ensure that all content aligns with the university`s branding, values, and messaging. Data Analysis: * Utilize data analytics tools to measure the performance of marketing campaigns, track website traffic, and assess social media engagement. * Prepare reports on key performance indicators (KPIs) and use data-driven insights to refine marketing strategies. Marketing Strategy: * Contribute to the development and execution of the overall marketing strategy in alignment with the university`s goals and objectives. * Stay updated on industry trends and emerging digital marketing practices to propose innovative strategies. Cross-Functional Collaboration: * Collaborate with colleagues across departments, including admissions, academics, and student services, to ensure a coordinated approach to marketing efforts. * Participate in team meetings and contribute ideas and solutions to marketing challenges. Budget Management: * Assist in managing the marketing budget, including allocation and tracking of resources for various campaigns and initiatives.