Khurram Mehboob Brand Manager (Business Management) | Scholar
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If you like to start your own brand (private label) on European or American online marketplaces like Amazon & Shopify or just want a fresh perspective or perhaps a reliable consultation, you've come to the right person!

I've launched brands in beauty, health & tech niches for my clients in past 3.5 years on Amazon and other marketplaces as well as provided consultation to various clients for brand's GTM strategies.

I'd love to help you kickstart your online brand, so ring me up and let's begin.

On the side note, I'm a certified muslim scholar and I love to teach people Quran & its Tafseer in my "hobby" time. If anything here encourages you, I think we should be talking soon!

Also, I like to think about myself as somewhat an expert on the subject of meditation, though I have the most unconventional method of teaching it, so you should leave all what you think you know about meditation behind when you want to learn from me and the cherry on the top is, I don't charge for teachinng meditation!

Subjects

  • Brand Management Beginner-Expert

  • Brand strategy Beginner-Expert

  • Amazon Business Beginner-Expert

  • Meditation (Ancient Hidden Secrets) Beginner-Expert

  • Quran & Tafseer

Experience

  • Senior Brand Manager (Jan, 2022–Apr, 2024) at Technobide, London
    - Developed and executed customized Amazon marketing strategies, resulting in an average increase of 26% in product visibility and a 12% increase in sales conversions.
    - Provided strategic guidance and training to clients on Amazon’s best practices, resulting in a 30% improvement in client performance.
    - Managed and grew a portfolio of following Amazon accounts for multiple clients in tech, beauty & health niche, achieving a total sales revenue of $600K+ and a 20% YOY growth rate:

    Naturiate:
    - Led 3 managers of cross-functional teams for brand positioning and growth ensuring 45%+ brand awareness within the first 6 months alongside 95% customer satisfaction rate.
    - Developed comprehensive GTM strategies encompassing media buying, resulting in a 20% increase in sales.
    - Primary contact person incharge of managing 12+ stakeholders for negotiating agreements and driving desired outcomes.

    Tekelron:
    - Managed the growth and positioning of the brand on Amazon UK resulting in 11% capture of market share in the 4k portable monitor category and 17% increase in sales revenue.
    - Managed stakeholders, resolving 90% of complex issues and exceeding expectations.
    - Collaborated effectively with cross-functional teams (engineering, design, marketing) to bring the innovative 4K portable monitor to market successfully resulting in 32% reduction in customer return rate and 16% increase in sales revenue compared to previous iterations.
  • Brand Manager (Jan, 2021–Dec, 2021) at Technobide, London
    - Provided brand management and consultancy services to multiple clients, resulting in a 15% increase in brand awareness within 6 months.
    - Developed and executed customized GTM (Go-To-Market) strategies for brands, achieving a combined average increase of 28% in brand revenue.
    - Provided strategic guidance and training to the following brands, resulting in a 19% improvement in their marketing performance within a year:

    Frovascent:
    - Lead a team of 3 in managing digital marketing (Amazon PPC advertising) for the brand acheiving 13% improvement in conversion rates.
    - Streamlined logistics operations resulting in 95% on-time delivery rate and 9% decrease in delivery times.
    - Executed a successful GTM (Got To Market) strategy for brand's Amazon UK storefront.

    Consultation For Amazon UK Launches:
    - ArkRevol: (Thunderbolt 4 Docking Station): Assisted in launch strategy and necessary market research & competitor analysis in Tech niche.
    - Oriolenests: (Massage Gun): Provided consultation for 3 months to support their first product launch & brand positioning.
  • Brand Manager (Mar, 2017–Aug, 2021) at Crispy Cravings, Karachi
    - Developed marketing campaigns that drove a 21% increase in sales revenue and 43% increase social media followers in a year.
    - Optimized restaurant's online presence achieving a 4.5-star rating on review platforms while introducing engaging content (videos & social media posts), resulting in increased customer engagement by 27%.
  • Sourcing & Logistics Manager (Jan, 2014–Oct, 2016) at Klinex Store of Elegance
    - Provided my services in procurement & logistics for the company’s new product launches.
    - Made contacts & established relationships with local distributors in the region for the company.

Education

  • Masters in Islamic Studies (Mar, 2011–Mar, 2019) from University of Karachi Pakistan
  • Masters in Arabic (Dars e Nizami) (Mar, 2011–Mar, 2019) from jamia darul uloom rahmania
  • Bachelors of Commerce (Mar, 2008–Mar, 2012) from university of karachi
  • Higher Secondary (Dec, 2006–Dec, 2008) from Govt. Degree College Gulistan e Jauhar

Fee details

    Rs3,000–9,800/hour (US$10.76–35.16/hour)

    Fee vaires based on what you want help with, like business consultation or brand launch and management services.

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