Mercy Njunge Digital Marketing Specialist
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Are you ready to unlock your potential and thrive in the ever-evolving world of digital marketing? As a seasoned Digital Marketing Specialist with over 5 years of experience, I am dedicated to helping students and professionals master high-demand skills that drive real results and open doors to lucrative opportunities.

Why Choose Me as Your Mentor?
My expertise lies in providing hands-on, practical training tailored to your unique needs. Whether you’re a beginner or looking to enhance your digital marketing knowledge, my lessons are designed to empower you with actionable strategies to achieve your goals.

What You’ll Learn with Me:
1. Master High-Demand Digital Marketing Skills
- Facebook Ads: Learn how to create and manage campaigns that attract and convert your target audience.
- Google Ads: Discover how to maximize ROI by reaching the right people at the right time.
- SEO Optimization: Uncover the strategies to rank websites higher, drive organic traffic, and improve visibility.
- Email Automation: Develop email campaigns that engage leads and turn them into loyal customers.
- Content Marketing: Create compelling content strategies that captivate audiences and grow brands.

2. Interactive and Engaging Learning Experience
- Self-paced, one-on-one mentorship sessions tailored to your goals.
- Practical projects and real-world applications to cement your skills.
- Fun, interactive lessons that keep you motivated and confident.

3. Freelancing and Income-Generating Opportunities
- Learn how to package your skills to attract high-paying clients.
- Get tips on building your personal brand and thriving in the gig economy.
- Explore passive income opportunities through scalable digital marketing projects.

What Sets Me Apart?
I provide a focused and immersive learning experience to equip you with the tools and confidence to succeed. My teaching approach combines industry insights, actionable techniques, and interactive practice to ensure you not only understand digital marketing but also apply it effectively to achieve measurable results.

Other Areas I Can Support You In:
While my primary focus is digital marketing, I also offer:
- CV Revamping: Crafting resumes that stand out in competitive job markets.
- Interview Coaching: Building confidence and strategies to ace interviews.
- LinkedIn Optimization: Helping you create professional profiles that attract recruiters.

Let’s Transform Your Future Together

Take charge of your career and income potential by mastering the skills that matter in today’s digital world. Whether you want to excel in a corporate role, start a successful freelance business, or grow your brand, I’m here to guide you every step of the way.

Your journey to digital marketing success starts now—let’s get started!

Subjects

Keyword driven testing Beginner-Expert
Facebook Ads Beginner-Expert
Google Ads Beginner-Expert
SEO writing Beginner-Expert
Email automation Beginner-Expert

Experience

Digital Marketing Specialist (Dec, 2023–Jan, 2024) at Microsoft Lead Trainer

Develop, implement, and manage training programs tailored to organizational and individual needs.
Lead training sessions, workshops, and one-on-one mentoring programs for diverse audiences.
Evaluate trainee performance and provide actionable feedback to support skill development.
Create and maintain training materials, including manuals, presentations, and online resources.
Collaborate with stakeholders to align training objectives with organizational goals.
Stay updated on industry trends and integrate new tools, techniques, and best practices into training sessions.
Monitor and assess the effectiveness of training programs, making adjustments as needed.
Act as a mentor to other trainers, providing guidance and fostering professional growth within the training team.
Digital Marketing Specialist (May, 2023–Present) at LGC

Plan and execute digital marketing campaigns, including SEO, PPC, email, and social media.
Analyze performance metrics and adjust strategies to improve ROI.
Manage paid advertising platforms such as Google Ads and Facebook Ads.
Create, curate, and manage content to drive engagement across digital channels.
Optimize websites for traffic growth and improved search engine rankings.
Generate reports and provide actionable insights to stakeholders.
Stay updated on digital trends and tools to enhance marketing effectiveness.
Qualifications:

Proven experience in digital marketing with a focus on performance marketing and analytics.
Proficiency in SEO, Google Ads, Facebook Ads, and email marketing platforms.
Strong analytical skills and ability to translate data into strategy.
Excellent communication and project management skills.
Career Advisor/ Counsellor (Sep, 2020–Apr, 2023) at Corporate Staffing Services

Provided career counseling and guidance to a diverse clientele, including students, professionals, and career changers.
Conducted assessments to help individuals identify their interests, values, and strengths, and translated that information into viable career options.
Assisted clients in revamping their CVs, providing comprehensive feedback on content, structure, and formatting.
Developed tailored resumes that showcased key accomplishments, skills, and experiences, resulting in increased interview invitations.
Conducted mock interviews and offered interview coaching, preparing clients for various interview scenarios and enhancing their confidence.
Stayed updated on industry trends, job market developments, and professional development resources, sharing relevant information with clients.
Maintained strong client relationships and provided ongoing support throughout their career journeys.
Teacher (Jul, 2019–May, 2020) at Valley crest Academy

Prepare lesson plans and instructional materials based on students' language proficiency levels, learning objectives, and curriculum guidelines. Design interactive and engaging activities to enhance students' language skills.

Teach various aspects of the English language, including reading, writing, speaking, and listening. Focus on grammar, vocabulary, pronunciation, and comprehension to help students develop their overall language proficiency.

Conduct virtual classes using video conferencing tools or dedicated online learning platforms. Deliver live instruction, facilitate discussions, and provide real-time feedback to students. Utilize multimedia resources and interactive tools to enhance the learning experience.

Evaluate students' language proficiency through assignments, quizzes, tests, and speaking assessments. Provide constructive feedback on their performance and track their progress over time. Identify areas of improvement and develop strategies to address individual learning needs.

Offer individualized support and guidance to students, addressing their specific language challenges and providing extra help when needed. Provide additional resources, practice materials, and recommendations for self-study.

Create a positive and inclusive online learning environment. Establish and enforce classroom rules and norms to ensure students' active participation and mutual respect. Manage time effectively to cover the planned curriculum within designated class periods.

Maintain regular communication with parents or guardians regarding students' progress, goals, and areas of improvement. Provide updates on curriculum, assignments, and upcoming assessments. Address any concerns or questions raised by parents or guardians.

Stay updated on the latest teaching methodologies, language acquisition research, and technology tools for online instruction. Engage in professional development activities, such as attending webinars, workshops, or conferences, to enhance your teaching skills and knowledge.

Collaborate with other teachers or colleagues to share best practices, resources, and teaching strategies. Participate in team meetings or professional learning communities to foster a supportive and collaborative teaching environment.

Maintain accurate records of students' attendance, grades, and progress reports. Prepare periodic reports for parents, guardians, or school administrators as required. Ensure compliance with administrative guidelines and procedures.

Education

Digital Marketing BA (Aug, 2023–now) from Wing Academy
Diploma inSpecialized Digital Marketing (Jul, 2023–Dec, 2023) from Max business school–scored A
Masters in Business Administration (Sep, 2022–now) from Nexford University, Washington DC, USA
Bachelor of arts in communication (Aug, 2015–May, 2019) from St Paul's University, Kenya

Fee details

KSh1,000–2,000/hour (US$7.75–15.50/hour)

The charges depending on flexibility of travel, place, content expenses.

Courses offered

Career Advisory & Personal Development
- US$7.12
- Duration: 9 Hours
- Delivery mode: Online
- Group size: 5
- Instruction language: English
- Certificate provided: Yes
Offering professional cv /resume revamp services within a favourable time around and a reasonable price.
Revamping Linked in profiles for professionals for better viewership by employees.
Aligning individuals strength and capabilities with employees needs in order to land interviews and secure jobs.
Offering career consultancy services based on current requirements of the market.
Digital Marketing
- US$10
- Duration: 10 Hours
- Delivery mode: Online
- Group size: Individual
- Instruction language: English
- Certificate provided: No
Training in social media marketing, running of facebook ads and google ads, google analytics, google console, advertising, sales conversion, lead generation and so much more.